Gee Fiege

Gee Fiege is a seasoned brand and marketing strategist, writer and hands-on creative designer, with more than twenty years of experience leading go-to-market initiatives across beauty, property, energy, and technology. She has guided award-winning global brand launches and repositions, blending strategic insight with a distinct creative sensibility.  

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Previously, Gee served as Global Creative Director at Too Faced Cosmetics, after their integration into Estee Lauder Companies, where she led international product launches and brand storytelling for their global expansion. At Veritone, she helped shape the company’s positioning in the early-stages of AI, building their communications strategy and market growth after the IPO. Today, she consults for a diverse portfolio of clients, ranging from software, SaaS and PaaS, and premium consumer brands, helping teams translate complex ideas into compelling brand narratives.  

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Beyond her consulting work, Gee channels her creativity into a small-batch boutique candle company rooted in travel, memory, and storytelling. A passionate traveler and lifelong music lover, she draws inspiration from culture, food, and experiences, constantly exploring new ways to spark connection through creativity.